The Itsu menu is a popular choice for anyone looking for fresh, healthy, and Asian inspired food at reasonable prices. Founded with the vision of serving nutritious meals quickly, Itsu has become one of the most recognised fast casual restaurant chains. From freshly prepared sushi and hearty rice bowls to warming noodle dishes, gyoza, soups, and refreshing drinks, the menu offers something for every taste.
Whether you are visiting for breakfast, lunch, dinner, or a quick snack, the Itsu menu provides a balanced combination of quality ingredients and bold flavours. This guide covers everything you need to know, including menu categories, prices, ownership, best selling dishes, opening hours, locations, delivery services, discounts, customer reviews, and frequently asked questions.
Who Owns Itsu?
Itsu was founded in 1997 by Julian Metcalfe, who also co founded Pret A Manger. He remains the founder and largest shareholder of the company. In 2021, investment firm Bridgepoint acquired a significant minority stake to support the company’s future expansion while the existing leadership team continued managing the business.
| Details | Information |
| Founder | Julian Metcalfe |
| Founded | 1997 |
| Ownership | Privately owned with a minority investment from Bridgepoint |
| Current Leadership | Julian Metcalfe and the existing management team |
| Head Office | London, England |
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Types of Dishes Available on Itsu Menu

The Itsu menu features a wide variety of freshly prepared dishes inspired by Japanese and East Asian cuisine. Customers can choose from sushi, poke, rice bowls, noodle bowls, soups, bao buns, desserts, salads, and refreshing beverages. The menu also includes vegetarian and vegan choices, making it suitable for different dietary preferences.
Sushi and Poke
Fresh sushi is the signature offering at Itsu. Every sushi box is prepared using premium ingredients including salmon, tuna, prawns, vegetables, and seasoned rice. Customers can enjoy light meals or larger sharing platters depending on their appetite.
| Sushi and Poke Items | Price |
| Salmon Full House | £10.95 |
| Health and Happiness Sushi Box | £9.95 |
| California Rolls | £6.25 |
| Salmon and Avocado Rolls | £6.95 |
| Super Salmon Light | £7.25 |
| Mixed Sashimi | £11.95 |
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Hot Rice Bowls
Rice bowls are one of the most filling options on the Itsu menu. They combine brown rice with freshly cooked chicken, vegetables, salmon, or plant based proteins, finished with delicious Asian inspired sauces.
| Hot Rice Bowls | Price |
| Chicken Teriyaki Rice Bowl | £9.50 |
| Klean Katsu Rice Bowl | £9.50 |
| Thai Chicken Rice Bowl | £10.25 |
| Spicy Chicken Teriyaki Rice Bowl | £9.95 |
| Veggie Balls Teriyaki Bowl | £9.25 |
| Chicken Vitality Bowl | £9.95 |
Noodle Bowls
Itsu’s noodle bowls are ideal for customers looking for a warm and satisfying meal. Each bowl combines noodles, vegetables, flavourful broths, and protein choices to create a balanced dish.
| Noodle Bowls | Price |
| Chicken Gyoza Noodle Bowl | £9.95 |
| Chilli Chicken Gyoza Noodle Bowl | £9.95 |
| Veggie Gyoza Noodle Bowl | £9.50 |
| Thai Stir Fry Udon | £8.25 |
| Katsu Curry Udon | £8.25 |
| Korean Spicy Udon | £8.25 |
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Gyoza and Bao Buns
Steamed gyoza and fluffy bao buns are among the most popular side dishes. They work perfectly as starters or lighter meals and are served with tasty dipping sauces.
| Gyoza and Bao Buns | Price |
| Chicken and Spring Onion Gyoza | £7.75 |
| Vegetable Fusion Gyoza | £7.25 |
| Chicken Teriyaki Bao Buns | £7.75 |
| Hoisin Duck Bao Buns | £7.95 |
Soups
Itsu also serves comforting soups prepared with authentic Asian flavours. They make an excellent starter or a light meal, especially during colder months.
| Soups | Price |
| Miso Soup | £3.45 |
| Spicy Miso Soup | £3.65 |
| Chicken Noodle Soup | £5.50 |
| Miso Detox Noodle Soup | £5.25 |
| Famous Coconut Chicken Soup | £5.50 |
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Salads
Fresh salads are prepared using crisp vegetables, rice, grains, and premium proteins. These dishes provide a lighter alternative while still being satisfying.
| Salads | Price |
| Miso Salmon Rice Box Salad | £10.35 |
| Chargrilled Chicken Rice Box Salad | £9.75 |
| King Prawn Rice Box Salad | £9.75 |
| Veggie Balls Rice Box Salad | £9.75 |
Sides
Sides complement any main meal and offer additional flavour and nutrition.
| Sides | Price |
| Edamame | £3.75 |
| Paradise Rice | £3.95 |
| Seaweed Salad | £3.95 |
| Extra Brown Rice | £2.95 |
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Desserts
Itsu keeps desserts simple while offering delicious sweet treats to finish your meal.
| Desserts | Price |
| Belgian Chocolate Mousse | £3.25 |
| Little Chocolate Pot | £2.25 |
| Salted Caramel Pot | £2.25 |
| Hawaii 5 O Fruit Pot | £3.59 |
Drinks
Customers can choose from refreshing teas, juices, kombucha, water, and soft drinks to complement their meal.
| Drinks | Price |
| Green Tea | £2.75 |
| Kombucha | £3.45 |
| Apple Juice | £2.95 |
| Orange Juice | £2.95 |
| Still Water | £2.20 |
| Sparkling Water | £2.20 |
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Best Selling Items on the Itsu Menu
Several dishes have become customer favourites thanks to their fresh ingredients, generous portions, and balanced flavours. These meals are consistently among the most frequently ordered items.
| Best Selling Item | Price |
| Best of Itsu Sushi Box | £13.15 |
| Salmon Full House | £10.95 |
| Chicken Teriyaki Rice Bowl | £9.50 |
| Klean Katsu Rice Bowl | £9.50 |
| Thai Chicken Rice Bowl | £10.25 |
| Chicken and Spring Onion Gyoza | £7.75 |
| Hoisin Duck Bao Buns | £7.95 |
| Chicken Gyoza Noodle Bowl | £9.95 |
| Famous Coconut Chicken Soup | £5.50 |
| California Rolls | £6.25 |
The sushi boxes remain the biggest attraction because they offer a combination of nigiri, maki, and rolls in one meal. Rice bowls and steamed gyoza are also highly popular among customers looking for hot food.
Cheapest Items on the Itsu Menu
Despite its premium ingredients, the Itsu menu also includes several affordable options for customers on a budget.
| Cheapest Item | Price |
| Prawn Crackers | £1.19 |
| Diet Coke | £1.29 |
| Seaweed Thins | £1.49 |
| Little Salted Caramel Pot | £1.99 |
| Still Water | £2.20 |
| Sparkling Water | £2.20 |
| Edamame | £2.49 |
| Miso Soup | £2.69 |
| Belgian Chocolate Mousse | £2.99 |
| Mixed Fruit Cup | £3.59 |
These low priced items make excellent snacks or side dishes and allow customers to enjoy healthy food without spending much.
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Most Expensive Items on the Itsu Menu
Customers looking for premium meals can choose from large sushi platters and signature sushi boxes. These options contain a wider variety of fresh seafood and are ideal for sharing with family or friends.
| Most Expensive Item | Price |
| Party Platter | £49.95 |
| Tuna and Salmon Platter | £34.99 |
| Sushi Dragon Platter | £31.95 |
| Big Veggie Platter | £29.95 |
| Salmon California Platter | £29.95 |
| Prawn and Salmon Platter | £29.95 |
| Sushi and Sashimi Platter | £27.50 |
| Salmon Full House Set | £14.50 |
| Health and Happiness Set | £14.25 |
| Itsu Classic Set | £14.25 |
The Party Platter is the most expensive option and is designed for group dining or special occasions. Customers who prefer individual premium meals often choose the Salmon Full House Set or Health and Happiness Set, both of which feature a generous selection of freshly prepared sushi.
Itsu Menu Locations

Itsu operates more than 80 restaurants, with most branches located in London. The brand has also expanded into several major cities, shopping centres, railway stations, and airports, making it easy for customers to enjoy the Itsu menu across the country.
| Region | Major Locations |
| London | Baker Street, Oxford Street, Piccadilly, Covent Garden, Canary Wharf, King’s Cross, Victoria, Paddington, Monument, Liverpool Street and many more |
| South East | Oxford, Reading, Brighton, Cambridge, Guildford, Kingston, Windsor, Woking, St Albans, Bicester Village |
| South West | Bristol, Bath, Exeter, Cheltenham |
| Midlands | Leicester, Milton Keynes |
| North West | Manchester Spinningfields, Trafford Centre |
| Yorkshire | Leeds |
| Scotland | Edinburgh, Aberdeen |
| Airports | Heathrow Terminal 5, Gatwick Airport, Stansted Airport, London City Airport |
New restaurants continue to open in busy commercial areas, providing greater access to fresh Asian inspired meals.
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Opening and Closing Hours
Most restaurants follow similar business hours throughout the week, although timings may vary depending on the branch and location.
| Day | Opening Time | Closing Time |
| Monday | 11:00 AM | 9:00 PM |
| Tuesday | 11:00 AM | 9:00 PM |
| Wednesday | 11:00 AM | 9:00 PM |
| Thursday | 11:00 AM | 9:00 PM |
| Friday | 11:00 AM | 9:00 PM |
| Saturday | 11:00 AM | 8:00 PM to 9:00 PM |
| Sunday | 11:00 AM | 7:00 PM to 9:00 PM |
City centre restaurants may remain open later, while shopping centre branches sometimes close earlier on Sundays or public holidays.
Discount Deals and Coupons
Customers can save money through the official rewards programme and a variety of promotional offers available throughout the year.
| Offer | Details |
| Itsu Rewards App | Earn one butterfly for every £5 spent and unlock rewards. |
| Student Discount | 15% discount after student verification. |
| NHS Discount | 15% discount after NHS verification. |
| Half Price Fresh Food | Selected fresh items reduced by 50% before closing, subject to availability. |
| Birthday Reward | Free bao bun or gyoza for eligible app members. |
| App Exclusive Deals | Seasonal promotions and meal offers available through the app. |
| Gift Cards | Available for purchase and redemption at participating restaurants. |
Downloading the rewards app is one of the easiest ways to receive exclusive discounts and collect loyalty rewards on future purchases.
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Delivery Hours
The Itsu menu is available through several popular food delivery platforms, making it convenient to enjoy meals at home or in the office.
| Day | Typical Delivery Hours |
| Monday | 11:00 AM to 9:00 PM |
| Tuesday | 11:00 AM to 9:00 PM |
| Wednesday | 11:00 AM to 9:00 PM |
| Thursday | 11:00 AM to 9:00 PM |
| Friday | 11:00 AM to 9:30 PM |
| Saturday | 11:00 AM to 9:30 PM |
| Sunday | 11:00 AM to 9:00 PM |
Delivery is commonly available through Deliveroo, Uber Eats, and Just Eat. Hours may differ slightly depending on your nearest restaurant.
Contact Details
Customers can contact the restaurant through its official website or online support channels for enquiries regarding orders, catering, or rewards.
| Contact Information | Details |
| Official Website | www.itsu.com |
| Contact Page | www.itsu.com/contact-us |
| Customer Enquiries | Online contact form |
| Customer Support Email | delivery@itsu.com |
| Founder | Julian Metcalfe |
| CEO | Clive Schlee |
| Head Office | London, England |
| Restaurant Locator | Available on the official website |
Customer Reviews
The Itsu menu receives positive feedback for its fresh ingredients, quick service, and healthy meal choices. Customers particularly appreciate the quality of the sushi, rice bowls, and gyoza, while the clean restaurant environment adds to the overall dining experience.
| Rating Category | Customer Opinion |
| Food Quality | Excellent freshness and premium ingredients |
| Taste | Authentic flavours with balanced seasoning |
| Service | Friendly and efficient staff |
| Value for Money | Good quality for the price |
| Cleanliness | Modern and well maintained restaurants |
| Speed of Service | Fast ordering and preparation |
| Overall Rating | Approximately 4.4 out of 5 |
Many diners also praise the wide range of vegetarian and vegan options available throughout the year.
Frequently Asked Questions
Does Itsu offer vegetarian and vegan options?
Yes. The menu includes a wide selection of vegetarian and vegan sushi, rice bowls, salads, soups, and sides.
Can I order the Itsu menu for delivery?
Yes. Customers can order through Deliveroo, Uber Eats, Just Eat, and selected restaurants offering direct online ordering.
Does Itsu have a loyalty rewards programme?
Yes. The Itsu Rewards app allows customers to collect butterflies, receive exclusive offers, and enjoy birthday rewards.
Are menu prices the same at every restaurant?
Prices are generally similar, but they may vary slightly depending on the restaurant location or delivery platform.
What are the most popular items on the Itsu menu?
The Best of Itsu Sushi Box, Chicken Teriyaki Rice Bowl, Salmon Full House, and Chicken and Spring Onion Gyoza are among the most popular customer favourites.
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Conclusion
The Itsu menu offers an excellent combination of fresh sushi, nourishing rice bowls, flavourful noodle dishes, soups, and healthy snacks at competitive prices. With rewarding loyalty offers, convenient delivery, and a wide variety of vegetarian and vegan choices, Itsu continues to be a trusted destination for anyone seeking quick, nutritious, and delicious Asian inspired dining.
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